Warm weather, sun-kissed skin, and blissful beach days have arrived: Summer 2023 is finally here! This season, we’ve scouted fresh trends to cover you for boat days, wedding season, casual farmer’s market runs, and everything in between. We’re not suggesting you buy a whole new closet (although we fashion-lovers at VIE can vouch for that), but instead, pick up a few new staple pieces from our favorite small businesses at 30Avenue to upgrade your wardrobe. Whether vacationing in Europe or simply dreaming of Mediterranean blues, read on for this season’s freshest trends and best finds from these beautifully curated local boutiques.

White Elephant has been an integral part of Nantucket’s history since the 1920s. Dreamed up by local socialite Elizabeth T. Ludwig, the harborfront landmark has evolved into the island’s most timeless resort, with a collection of chic accommodations showcasing the very best of the beloved destination. In time with the White Elephant’s 100th anniversary, the resort debuts yet another metamorphosis, with a multi-million-dollar restoration and renovation of its 54-room and -suite Harborside Hotel and 11 Garden Cottages. What’s more, the White Elephant partnered with Arhaus, a leader in artisan-crafted and responsibly sourced home furnishings, on an exterior refresh providing a mix of teak and all-weather wicker pieces for the outdoor spaces.  

Emerald Coast Storytellers, a local writers group that has shown impressive growth since their inception last July, will be hosting their One-Year Anniversary celebration at Grand Boulevard’s Emerald Coast Theatre Company on Friday, July 14th.

VIE’s editor-in-chief Lisa Marie Burwell joined long-time friends, singer-songwriter/Broadway star Morgan James and Sinfonia Gulf Coast music and artistic director Demetrius Fuller, in the stunning Alys Beach home of Bryan and Tina Corr for a meet and greet on May 28. James and Fuller took center stage for a patriotic summer kick-off concert at the Alys Beach Amphitheater.

VIE is proud to announce it's been selected as one of the Top 50 Best Luxury Magazines in the world by the Luxury Lifestyle Awards. VIE magazine sets itself apart as a high-gloss publication focusing on human-interest “Stories with Heart and Soul.” VIE is known for its unique editorial approach as an inspirational luxury lifestyle magazine for everyone, everywhere, on a mission to add beauty to the world. The award-winning monthly title was founded in 2008 and is produced by the specialty publishing and branding house The Idea Boutique (TheIdeaBoutique.com). We are thrilled to be in good company with international titles including Vogue, Harper's Bazaar, Vanity Fair, GQ, and DWELL to name a few.

With spring break right around the corner, you’re sure to be on the lookout for the best place to enjoy a beach getaway! Look no further than the vibrant beach communities that can be found along Scenic Highway 30A in Northwest Florida. With walkable beach towns and outdoor entertainment, 30A offers the perfect combination of Gulf front relaxation and family-friendly activities. Read on to learn more about why these 30A vacation rentals make the perfect spring break destination!

Emerald Coast Storytellers, a local creative writers group, is launching a series of Story-Pairing Dinners in 2023. The first event will be held on Tuesday, February 7 from 5-8 p.m. at Hotel Effie, located within Sandestin Golf and Beach Resort.

Start planning your 2023 visit to 30A today! Whether you desire a specific amenity like a private pool, golf cart, or Gulf front location or seek to stay in a specific 30A community, booking in advance ensures you reserve the best possible home-away-from-home for your beach vacation.

For five decades, the resort set on the spectacular Emerald Coast has drawn visitors to its beautiful white-sand beaches, made from quartz carried from the Appalachian Mountains twenty thousand years ago. After fifty years, it's no surprise that the largest resort to be situated on Florida’s Gulf Coast remains the ultimate destination for generations of coastal adventurers, families, couples, reunions, winter vacationers, and getaways.

A group of locals has come together to help Chef Brannon Janca, owner of Down Island Gulf Seafood Restaurant in Santa Rosa Beach, Florida. The holiday fundraiser, called Janca’s Jingle Bell Jamboree, will be held at Down Island on December 17, 2022 from 6-9PM and will include live music, a wine walkabout, local area chef demos, a large silent auction, a professional photo booth, and so much more.

Ryanhood is bringing their high-energy, big-harmony, dueling acoustic guitar approach to Santa Rosa Beach for two shows, December 16 & 17, 2022.  "A Winter’s Evening with Ryanhood,” is a live holiday touring show based on the duo’s award-winning album, On Christmas. An evening of songs and storytelling, heartstrings and laughter, the show features a blend of original holiday compositions, wintry covers, and reworked classics woven together with holiday stories and memories.

The Christmas Season has arrived, and Emerald Coast Theatre Company is offering three fantastic shows to get you in the spirit! Come experience A Charlie Brown Christmas, The Best Christmas Pageant Ever, and Christmas Cabaret at the Boulevard at ECTC at Grand Boulevard Town Center.