Miami Art Week 2017

Arts Culture and Entertainment, Miami, Miami Beach, American Express, American Express Platinum, American Express Platinum House, Miami Art, Miami Art Week, Drake, Virgil Abloh

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MIAMI BEACH, FL - DEC 07: Drake & Virgil Abloh Celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida.

La Scène: Where It’s At

On Thursday, December 7th, 2017, American Express provided attendees a once-in-a lifetime visual convergence of art and music during this year’s Miami Art Week. The brand built an immersive, experiential Platinum House – located on the beachfront of the Miami Beach EDITION Hotel – where guests witnessed the sounds of groundbreaking Grammy award-winning artist Drake and spins by talented creative designer and DJ, Virgil Abloh. Drake performed his top hits under the iridescent lights of the Platinum House stage, with guests witnessing his scrolling lyrics live from drones above.

MIAMI BEACH, FL – DEC 07: A view of the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Jason Kempin/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Jason Kempin/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Olivia Culpo and Michael B. Jordan celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Michael B. Jordan celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Jason Kempin/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Jon Jay celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Jason Kempin/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: The Platinum Pony Cocktail at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Jason Kempin/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Olivia Culpo, Michael B. Jordan and Janey Whiteside celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Olivia Culpo celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Drake & Virgil Abloh Celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida.

MIAMI BEACH, FL – DEC 07: Brendan Fallis and Hannah Bronfman celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Hannah Bronfman celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Timbaland celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Virgil Abloh celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Jason Kempin/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Jennifer Fisher, Olivia Culpo and Janey Whiteside celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Virgil Abloh celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Jason Kempin/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Timo Weiland, Bryan Boy and Guest celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Brendan Fallis celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Drake celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Kofi Yankey and Marc Duron celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Amar’e Stoudemire and Michael B. Jordan celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Natasha Oakley, Bryan Boy and Falviana Matat celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Drake & Virgil Abloh Celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida.

MIAMI BEACH, FL – DEC 07: Legendary Damon celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Jason Kempin/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Bryan Boy celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Natasha Oakley and Falviana Matat celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)

MIAMI BEACH, FL – DEC 07: Drake & Virgil Abloh Celebrate Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida.

MIAMI BEACH, FL – DEC 07: A guest celebrates Miami Art Week at the American Express Platinum House at The Miami Beach EDITION on December 7, 2017 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for American Express Platinum)