Inaugural Coffee-Table Book
The VIE Lifestyle
Building a Brand
Since 2008, VIE magazine has been committed to telling “Stories with Heart and Soul.” The mission of founders Lisa and Gerald Burwell began in the geographical region between Apalachicola to Pensacola, which they affectionately named COLA 2 COLA. The regional lifestyle magazine grew from a quarterly to a monthly publication, and its reach has expanded to include the whole United States and a robust online presence at VIEmagazine.com, but the area that its team calls home is still dear to the hearts of VIE’s creators and readers alike.
The genesis of our 2020 legacy coffee-table book, HOME—Inspirations for Home and Life, was a desire to write a love letter to the Northwest Florida Gulf Coast and the people who make it beautiful. Architects, interior designers, artisans, and chefs make their indelible marks on the area and all who visit it. A blend of Southern hospitality, an easygoing beach mentality, and sophisticated taste has made this a truly unique slice of paradise. For all those who have visited, we hope the stories and rich photography within these pages bring you fond memories of your time here. To our fellow residents, we share your pride for this beautiful coast and hope we’ve done it justice. And to those who have not yet visited, we invite you to share a piece of our home and our hearts. Maybe we will see you here soon!
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HOME by VIE is on sale now! Visit VIEmagazine.com/shop-vie to get your copy today.