VIEis a French word meaning “life” or “way of living.” VIE magazine sets itself apart as a high-gloss publication that focuses on human-interest stories with heart and soul. From Seattle to NYC with a concentration in the Southeast, VIE is known for its unique editorial approach—a broad spectrum of deep content with rich photography. The award-winning luxury lifestyle magazine was founded in 2008 by the husband-and-wife team, Lisa and Gerald Burwell, owners of the specialty publishing and branding house known as The Idea Boutique®. From the finest artistically bound books to paperless digital publication and distribution, The Idea Boutique provides comprehensive publishing services to authors and organizations. Its team of creative professionals delivers a complete publishing experience—from the initial review of a manuscript through to distribution. As the publisher of its own award-winning magazines, The Idea Boutique is meticulous in conception, design, and writing services for all projects; these skills are a benefit to clients’ publishing ventures, as the creative team has the heart and soul it takes to publish quality manuscripts. With photographers, designers, writers, and editors on staff, The Idea Boutique can take your publishing venture from start to finish—all that’s needed is your vision.
For more information on this dynamic publishing house, please visit www.TheIdeaBoutique.com
Learn how VIE Magazine can become a valuable part of your marketing strategy. Contact a VIE Brand Ambassador today:
LISA MARIE BURWELL
office: (850) 231-3087
direct: (850) 204-2573
mobile: (850) 687-5393
VIE is published monthly and includes regional, national, and international stories on fashion, culture, travel, philanthropy, food, and more. The magazine is distributed throughout Northwest Florida and sold in newsstands across the United States, including in Barnes & Noble and Books-A-Million, to name a few, as well as the following distribution outlets:
- Select bookstores, newsstands, and supermarkets, including select Publix stores
- 430+ Barnes & Noble Bookstore locations (Click to find a location near you)
- Airport newsstands: Houston George Bush International Airport, Minneapolis-Saint Paul International Airport, New York LaGuardia Airport, New York John F. Kennedy Airport, Newark Liberty International Airport, Philadelphia International Airport, D.C. Ronald Reagan Washington National Airport, select southeastern regional airports
- Direct-mail via subscriptions and targeted mailing lists
- Fulfillment houses
- Regional Tourist Development Council locations
- Regional Chamber of Commerce locations
- In-store: Advertisers
- In-store: Regional locations
- All public libraries in the COLA 2 COLA® coverage area
*Distribution locations subject to change without notice.
Before You Go…
Sip & Savor
C’EST LA VIE
A Curated Collection
Health & Inspiration
Love is in the Air
Makeup, Hair, Body, & Skin Care
Feedback from our Readers
Home, Garden, & Décor
Culture & Philanthropy
Columns & Opinions
Photography & Art
Travel, Lodging, & City Profiles
THE LAST WORD
2020 Editorial Calendar
Bon Voyage! (Travel)
Health and Beauty
The Fashion Edit
The Culinary Issue
Music and Entertainment
Decor and Home
Architecture and Design
Art and Culture
The Wanderlust Issue (Adventure)
The VIE Beach House – A Show Home
The Goodness Issue
NATIONAL Advertising Rates
|Half-Page – H||$3,500||$2,975||$2,625||$2,100|
|Inside Back Cover||$6,510||$5,534||$4,882||$3,905|
|Page 2 & 3||$15,700||$13,345||$11,775||$9,420|
|Page 4 & 5||$13,650||$11,602||$10,238||$8,190|
Other Guaranteed Positions – Add 20%
Ad Design – $150 (Includes three proofs; after which, $125/hr. design rate applied.)
Check, Visa, MasterCard, AmEx and Discover. Net 15 days from billing date. A 1.5% interest charge will be assessed on past-due invoices.
All prices include full color and are based on a per-issue basis. Rates listed above are net rates and do not include agency discounts.
*Advertising rates and dates subject to change without notice.
VIE Brand Alliance
Quickly gain attention for your brand by aligning with VIE to share your message, core values, corporate culture, vision, and mission. This is a new hybrid of marketing — Brand Alliance Marketing. The objective of this unique platform is to generate awareness and increase your visibility through added value of our numerous marketing outlets; essentially causing the need for only one media buy.
By uniting with VIE, we can create communications and promotional activities, as well as a valuable advertising package that merges our publishing and marketing services. Each Brand Alliance is fully customizable to fit your needs. VIE’s expert staff will work with you to create a perfect marketing package for your message to reach your target audience as effectively as possible.
VIE Brand Alliance rates are priced custom to each client’s package.
Call or email a Brand Ambassador to request a proposal.
LISA MARIE BURWELL
office: (850) 231-3087
direct: (850) 204-2573
mobile: (850) 687-5393
AD SIZES (WIDTH x HEIGHT)
|SIZES||BLEED||TRIM SIZE||LIVE AREA|
|Two-Page Spread*||18.25” x 11.0625”||18” x 10.8125”||17” x 9.8125”|
|Full-Page*||9.25” x 11.0625”||9” x 10.8125”||8” x 9.8125”|
|Half-Page – H*||9.25” x 5.5313”||9” x 5.2813”||8” x 4.2813”|
* All text and important elements should be kept within a .5 inch “Safe Zone” from the edge of all bleed ads.
- Email files to: Artwork@VIEmagazine.com
- Email files must be less than 25Mb.
- For files larger than 25Mb, please use WeTransfer, YouSendIt, or Dropbox
Acceptable File Formats:
- Press-Ready PDF: The PDF/X-1a must be made from a PostScript file with all fonts and high-resolution images embedded. Ensure that all elements are a minimum of 300 dpi and 100% in size.
Ad Specification Checklist:
- Must be at least 300 dpi at 100% in size.
- Must be at saved as CMYK process color.
- Spot colors must be converted to CMYK process color.
- Must include high resolution images.
- Must be the correct ad dimensions specified above.
Changes to Ads:
- All ad designs that require more than three requests for changes, or, any intervention requested by advertiser after the ad has been approved, may result in additional charges to advertiser.
114 Logan Lane, Suite 3
Santa Rosa Beach, FL 32459
Tracey Thomas, Art Director
VIE offers online advertising through VIEmagazine.com that has been custom built from the ground up with the advertiser in mind, and is one of the most affordable places to spend your advertising dollars—starting with low rates and finishing with big discounts for bulk buying.
– Timely Topics and Content
– Trackable Results
– Targeted Placement
Homepage Billboard (970px x 250px)–$1,000/month
Premium leaderboard ad positioned in the center at the bottom (footer) of the homepage and all other website pages.
Blog Page Island (300px x 250px)–$500/month
Rotating advertisement on the right-hand side of the page.
Blog Page Tower (300px x 600px)–$500/month
Vertical ad positioned on the right-hand side of the page.
All artwork is to be exported at 72dpi in .jpeg or .gif format. Email files to Artwork@VIEmagazine.com.
Online In-Feed Article**
VIE offers online advertorial through VIEmagazine.com which delivers high traffic readership for your In-Feed Article and a potentially powerful impact for your business.
Each custom article $1,750
Package of (4) featured articles $5,950
(**VIE has final approval for all content prior to publication online.)
VIE magazine boasts its very own electronic newsletter (eBlast) that is sent out to a substantial list of subscribers with the same interests of our website visitors. VIE’s eBlasts are deployed (2) times a month, with (4) additional Sponsored eBlasts deployed monthly. An eBlast is a highly effective way for advertisers to connect with their audience in a personalized and targeted way. Let VIE send your announcement, products, and services directly to the inboxes of its 9,000+ subscribers.
Dedicated Sponsored eBlast – $2,500
Use VIE’s 9,000+ subscriber mailing list to send your exclusive announcement. Includes up to (2) URL links, (4) photos, and 150 words of copy per eBlast.
E-Newsletter Banner Ads – $550/Single or $850/month
Advertise in VIE eBlasts with a digital ad in (1) or all (2) e-newsletter deployments. There is only (1) advertising spot open per e-newsletter and are reserved on a first-come, first-served basis.
Open Rate: 21%
Click-Through Rate: 5%
La Muse – VIE Blog
La Muse is VIE’s Blog our daily, weekly, or monthly musings that are not found in the magazine but are still of interest to us and our audience. La Muse posts are shared on social media and generate great awareness for our clients. Up to 500 words of copy and 2–3 photos.
Post Copy and Imagery Provided by Advertiser – $400
Post Copy and Imagery Provided by VIE – $800
(All content is subject to final approval by the Publisher.)
Social Media Advertising
VIE’s active social media platforms connects your brand with readers in exciting ways and in real-time unlike other digital options.
Facebook – Facebook.com/viemagazine
Twitter – @viemagazine
Instagram – @viemagazine
Pinterest – Pinterest.com/viemagazine
1,800+ followers, 459.3K monthly viewers
Social Media Advertising Rates
Facebook Post – $225/post
Instagram Post – $125/post
Twitter Post – $75/post
LinkedIn Post – $60/post
Pinterest Post – $45/post