VIE is a French word meaning “life” or “way of living.” VIE magazine sets itself apart as a high-gloss publication that focuses on human-interest stories with heart and soul. The award-winning magazine includes national stories on fashion, culture, travel, and more and has a distribution of 25,000 copies bimonthly and a total circulation of about 50,000 per issue. The magazine is distributed throughout the country and sold on newsstands in the following airports: John F. Kennedy International (New York), Boston Logan International, O’Hare International and Midway International (Chicago), Philadelphia International, Baltimore–Washington International, Houston Hobby, Memphis International, Nashville International, Orlando International, and Hartsfield–Jackson Atlanta International. VIE is also sold in Barnes & Noble and Books-A-Million, as well as newsstands in New York City near Penn Station, to name a few. From Seattle to NYC with a concentration in the Northeast, VIE is known for its unique editorial approach—a broad spectrum of deep content with rich photography.
Learn how VIE Magazine can become a valuable part of your marketing strategy. Contact a VIE account executive today:
Mary Jane Kirby
For National Ad Sales Contact:
(850) 231-3087 x102
Home & Garden
amazing properties and homes – iconic gardens – conservation
Local Business Profile • Bricks & Mortar • The Art of Life
Food & Drink
dining experiences – farm-to-table enterprises – spirits
For the Love of Food • Living Green
Travel & Adventure
hotels – resorts – destinations
The Voyager • Perspectives • Sense of Place • Get Out
Style & Design
home decor – fashion – shopping – weddings
Brand & Identity • Form & Function • Through the Lens
Arts & Culture
art – architecture – music – literature
Giving • Couture • Local Spotlight • People + Places
2016 Editorial Calendar
The Voyager Issue
• Space Close: 11/23 • Material Close: 11/30
The Culinary & Couture Issue
• Space Close: 1/24 • Material Close: 1/31
The Summertime Issue
• Space Close: 3/22 • Material Close: 3/29
The Architecture & Design Issue
• Space Close: 5/24 • Material Close: 5/31
The Home & Decor Issue
• Space Close: 7/24 • Material Close: 7/31
The Sophisticate Issue
• Space Close: 9/23 • Material Close: 9/30
2016 NATIONAL Advertising Rates
|1/2-Page – V||$4,500||$4,300||$4,100||$3,900||$3,700||$3,500|
|1/2-Page – H||$4,500||$4,300||$4,100||$3,900||$3,700||$3,500|
|1/3-Page – V||$3,250||$3,050||$2,850||$2,650||$2,450||$2,250|
|Inside Back Cover||$9,000||$8,700||$8,400||$8,100||$7,800||$7,500|
|Page 2 & 3||$16,000||$15,700||$15,400||$15,100||$14,800||$14,500|
Other Guaranteed Positions – Add 20%
Ad Design – $150 (Includes one proof; after which, $125/hr. design rate applied.)
|Dates to Note||JAN/FEB||MAR/APR||MAY/JUN||JUL/AUG||SEP/OCT||NOV/DEC|
|Shelf Life||Jan 10-Mar 9||Mar 10-May 9||May 10-July 9||July 10-Sep 9||Sep 10-Nov 9||Nov 10-Jan 9|
|Reservation Deadline||Nov 29||Feb 1||Apr 4||Jun 4||Aug 1||Oct 3|
|Materials Deadline||Dec 6||Feb 7||Apr 11||Jun 11||Aug 8||Oct 10|
Check, Visa, MasterCard, AmEx and Discover. Net 15 days from billing date. A 1.5% interest charge will be assessed on past due invoices.All prices include full-color and are based on a per issue basis. Rates listed above are net rates and do not include agency discounts.
All prices include full color and are based on a per-issue basis. Rates listed above are net rates and do not include agency discounts.
AD SIZES (WIDTH X HEIGHT)
|SIZES||BLEED||TRIM SIZE||LIVE AREA|
|2-Page Spread*||18.25” x 11.0625”||18” x 10.8125”||17” x 9.8125”|
|Full-Page*||9.25” x 11.0625”||9” x 10.8125”||8” x 9.8125”|
|1/2-Page – V*||4.625” x 11.0625”||4.375” x 10.8125”||3.375” x 9.8125”|
|1/2-Page – H*||9.25” x 5.5313”||9” x 5.2813”||8” x 4.2813”|
|1/3-Page – V*||3.2917″ x 11.0625″||3.0417″ x 10.8125″||2.4167″ x 9.5625″|
* All text and important elements should be kept within a .5 inch “Safe Zone” from the edge of all bleed ads.
- Email files to: Artwork@VIEmagazine.com
- Email files must be less than 9Mb.
- For files larger than 9Mb, please use www.WeTransfer.com.
Acceptable File Formats:
- Press-Ready PDF: The PDF/X-1a must be made from a PostScript file with all fonts and high-resolution images embedded. Ensure that all elements are a minimum of 300 dpi and 100% in size.
Ad Specification Checklist:
- Must be at least 300 dpi at 100% in size.
- Must be at saved as CMYK process color.
- Spot colors must be converted to CMYK process color.
- Must include high resolution images.
- Must be the correct ad dimensions specified above.
114 Logan Lane, Suite 4
Santa Rosa Beach, FL 32459
Tracey Thomas, Art Director
Unique advertising opportunities are available in the VIE digital edition. Interactivity can help you reach and capture your audience in an entirely new way. Please contact an advertising executive for more information.
Tablet devices have revolutionized the way readers interact with publications including books, magazines, and newspapers. The reading experience is enriched with creative layouts designed specifically for the digital medium—photos and videos are incredibly brilliant and crisp. VIE is proud to be at the forefront of this technology with the release of our digital edition for the iPad—with Android platforms to be introduced shortly. The tablet platform offers an engaging and unique way for advertisers to connect with our readers.
The tablet magazine format is exclusively portrait orientation. The reader swipes left-and-right to navigate between articles, then swipes up-and-down to read deeper to explore the words and photos of each story. Ads will be placed between these articles having the option to be either static or interactive. Interactive ads can choose to include one of the following interactive elements:
- Static press-ready PDF file.
- Can include up to 5 images
- Must be images, not additional ads
Pop Up Overlays
- Up to 3 tappable areas
- Overlays cannot be additional ads
Video and Custom Video
- Runtime no longer than 30 seconds
- 16:9 or 4:3 ratio
Files may be submitted by e-mail, Filesharing, or digital storage format (i.e. disc, flash drive, etc.) and file names should be descriptive. Filesharing instructions will provided upon request. Static ads may be delivered as a press-ready PDF file. Interactive ads may be delivered as either an Adobe InDesign file or as separate PDFs of the individual elements. Video files must be delivered as .MP4 or .MOV file formats.
One of the many advantages to advertising in a digital platform is the ability to track results. Using an analytics system built into the magazine’s online platform, reports can be available to provide details such as the number of views, audience by regions, and other useful information. The system is also able to work with any analytics currently being used on your website to determine how much traffic came from each specific advertisement—knowing that your advertising dollars are working as effectively as possible.
Our rates include all design and other technical coding services related to building the ad. Included in the design process, advertisers will be granted revisions prior to final approval: one revision for static ads; and two revisions for interactive ads. All additional revisions will be billed at $150 per request
STANDARD RATES FOR FULL-SCREEN (Introductory rates also shown)
|Standard||w/ Slide Show||w/ Pop Up Overlays||w/ Video*||w/ Custom Video|
|$2,500 ($1,000)||$3,000 ($1,500)||$ 3,250 ($1,750)||$3,500 ($2,000)||$5,000 ($3,500)|
*Video of maximum 30-second length to be provided by advertiser. Advertising rates subject to change without notice.