North Beach Social: Where the Coast Comes to Life!

Good Food, Great Music, and a Full Calendar of Coastal Fun

By Caitlyn Burrus | Photography by Hunter Burgtorf

At North Beach Social, the Gulf Coast lifestyle comes with a side of good music, great food, and plenty of reasons to gather. Set along the water in the heart of the Emerald Coast, this laid-back destination from Chef Jim Shirley Enterprises has become a go-to for locals and visitors looking to turn an ordinary day into something worth celebrating. From wellness mornings and lively evenings to chef-driven fare and community events, North Beach Social makes it easy to settle in, stay awhile, and enjoy the moment.

This fall, the social calendar is especially exciting. Whether you’re starting the evening with a little friendly competition, settling in for live jazz and paella, or heading out for some of the area’s biggest food festivals, there is no shortage of ways to make the most of the season. Consider this your invitation to pull up a chair, bring your favorite people, and make North Beach Social part of your next coastal adventure.

Move, Breathe, & Socialize with LuckyBird Pilates

Upcoming sessions by Kylinn Kraemer are scheduled for August 31 at 5:30 p.m., September 8 at 5:30 p.m., and September 22 at 5:30 p.m. It’s the perfect opportunity to mix a little movement with a lot of Gulf Coast energy. Come ready to stretch, strengthen, and enjoy the social side of wellness. Visit NorthBeach.social or LuckyBird.studio for more information and registration! Venice & Gold Permanent Jewelry will also be on-site on August 31 and September 22, with a selection of high-quality pieces ready to become part of your late-summer memories.

Trivia Night!

Think you know a little bit of everything? Put it to the test at Trivia Night on August 27 starting at 6:00 p.m. Gather your smartest friends, grab a drink, and prepare for an evening of laughs, unexpected questions, and a little friendly competition. Whether you’re in it to win it or simply there for the fun, trivia night is a great excuse to get the crew together.

Wednesday Paella and Jazz Jam

Midweek plans get a serious upgrade with Paella & Jazz Jam Nights every Wednesday. Chef Joyce gets things cooking at 6:00 p.m., with serving beginning at 7:00 p.m., while the Jazz Jam keeps the atmosphere lively from 6:00 to 9:00. With a communal spirit, flavorful food, and live music filling the evening, it’s the kind of Wednesday that makes you forget the weekend is still a few days away. (Please note there will be no paella on September 16, and times are subject to change with daylight saving time.)

Turn Up the Volume

The music is always playing at North Beach Social, with local favorites, regional bands, and award-winning musicians taking the stage daily. From country and classic rock to pop hits and original songs, there’s always something good to hear. Be sure to check out the lineup at www.NorthBeach.social and their social media channels.

Burgers, Bourbon, and Beer Festival – September 19

Food lovers can keep the celebration going at the 6th Annual Burgers, Bourbon & Beer Festival on September 19 at the Mattie Kelly Arts Foundation Cultural Village, 4323 Commons Drive West in Destin, Florida. Benefiting the Boys & Girls Clubs of the Emerald Coast, the event brings together top local chefs and restaurants for a delicious competition featuring creative burgers, bourbon, craft beer, and live music. Guests can sample the offerings and vote for their favorite burger while supporting programs that provide academic support, mentorship, and other opportunities for local youth. It’s the ultimate combination of indulgence and impact.

The Chef Jim Shirley team is thrilled to be participating this year with some of North Beach Social’s newest burger creations. Come hungry, discover a new favorite bite, and help give back to the community while you’re at it. Head to EatSomeBurgers.com for tickets!

Destin Seafood Festival – September 25–27

The North Beach Social and Chef Jim Shirley team will also be on the road for one of the Emerald Coast’s signature traditions from September 25–27, the Destin Seafood Festival. The free, three-day celebration takes over the Destin Harbor Boardwalk with more than 75 vendors, live music, local food, shopping, and plenty of Gulf Coast flavor. Festival hours are Friday from 4:00 to 10 p.m., Saturday from 10:00 a.m. to 10:00 p.m., and Sunday from 10:00 a.m. to 6:00 p.m.

For those looking to take the experience up a notch, the festival’s ticketed VIP area offers a more intimate local seafood experience, with participating chefs and restaurants serving signature dishes for guests to sample and vote on. The VIP experience runs Saturday and Sunday from 11:00 a.m. to 6:00 p.m., making it an especially tasty addition to a weekend spent exploring the harbor. Visit DestinSeafoodFest.com for more information.

Harvest by the Bay Festival at North Beach Social – October 16–18

Starting on October 16, join North Beach Social and Southern Sound Music Alliance for a full weekend of live music on the bay! Friday night will kick things off, with Saturday and Sunday featuring local and regional musicians and bands rocking the North Beach Social stage all day. Guests can enjoy the music with views of the bay, seating on the beach or the deck, and food and drink specials. This event is free, family-friendly, and open to the public.

With a calendar packed with movement, music, food, and community, North Beach Social captures what makes life along the Emerald Coast so much fun. Whether it’s a midweek jazz jam, a friendly round of trivia, or a festival-filled weekend, there’s always another reason to get out, gather your people, and enjoy the good stuff. So grab your calendar, make some plans, and let North Beach Social be your next stop for coastal fun.

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To be a part of all the coastal fun, follow @northbeachsocial on Instagram, go to www.NorthBeach.social for more events and information, and come by 24200 Hwy 331 S, Santa Rosa Beach, FL 32459.