Inspirations: Hublot x KidSuper

Streetwear Meets Luxury Meets Sport

Photo courtesy of Hublot

Luxury Swiss watchmaker Hublot has teamed up with Brooklyn-based streetwear brand KidSuper, intersecting sport, culture, and artistic expression. For KidSuper founder Colm Dillane, a former professional soccer player, football (soccer) has always been a defining influence in his creative direction. Hublot, the first watchmaker to take to the football field and longtime Official Timekeeper of many global matches, is extending its legacy with KidSuper. Together, the two brands have unveiled a new football pitch atop KidSuper World in Williamsburg, an ode to their shared passion for the game. To kick off the partnership, Dillane designed a custom referee board for the pitch, embodying KidSuper’s ethos as a space where sport, design, and storytelling converge.

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For more information, visit KidSuper.com and Hublot.com, and follow @kidsuper and @hublot on Instagram.